Even if it is seen on a screen, the text remains a formidable weapon of communication. Today, ebooks and whitepapers are having a lot of success in the field of content marketing. How do we decide which one to use? In this digital age, content marketing requires great diversification. Videos, photos and presentations are added two widely accepted formats to…
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The Mexican film site, managed by ICO, was awarded an honorable mention in the last edition of the AMCO Awards. By Edgar Apanco / Carlos Estrada Today the digital publishing world faces two major challenges: The first is that each content must be "winning" and sold by itself. But that is not enough; it's not enough with the"like." Such "winning"…
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